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The firm

Who we are

Hispellum AI is a boutique AI strategy consulting and solutions firm. We help companies in Mexico and the United States adopt AI with judgment: evaluating first what problem it solves, which option is most efficient, and where AI genuinely delivers measurable value.

The difference

We don't train tool users. We train transformational leaders.

We don't train tool users. We train transformational leaders: executives and teams capable of investing correctly in artificial intelligence, evaluating their options and driving change with their own judgment, not just operating the technology. That's the essence behind every workshop, certification and project we build.

We consolidate lessons learned from the most demanding corners of the tech industry, its best practices, publicly available research from leading technology companies, and the current regulatory framework, into an adoption process adapted to your business reality.

The founders

25+ years of proven track record leading technology development and executive innovation.

No intermediate management layer and no rotating team between scope and delivery.

Darío Rosales

Brings over 20 years of experience in the technology industry, including more than a decade architecting and leading the development of mission-critical systems for data-center-scale clients such as Intel Corporation and their end customers, environments where a production failure is not an option. That same discipline, designing first for reliability and risk minimization, is what he applies today to AI deployment architecture at Hispellum AI. He also brings experience as an independent consultant, developing web applications, operations automation and integrated systems for clients across industries including automotive and medical.

Robin Rojas

Brings experience in security operations, vulnerability remediation and threat modeling within enterprise environments, with a specialization in infrastructure and AI-system security. Has developed network and systems architecture analysis for government institutions, keeping them aligned with national and international frameworks such as ISO and NIST, in addition to designing and teaching courses in cybersecurity, secure coding and digital forensics. Is the author of published research on the robustness and security of AI models against adversarial attacks.

Two areas of responsibility, no layer in between

The team The same people who diagnose are the ones who execute. There is no rotating team between scope and delivery, and no management layer translating what was decided.
01

Strategy and governance

Defines the framework every project is evaluated with, and the one every decision about an AI system is documented in.

  • Experience leading enterprise-wide artificial intelligence adoption programs.
  • Design of governance frameworks aligned with NIST AI RMF, ISO/IEC 42001 and ISO/IEC 22989.
  • Risk assessments for AI deployments, carried out together with information security leadership.
  • Use-case evaluation and prioritization processes with ROI tracking, presented at VP level.
  • Direction of strategic accounts representing over $30 million USD in retained revenue.
02

AI technical architecture

Designs first for reliability and risk minimization. It is the discipline of systems where a production failure is not an option, applied to AI deployment.

  • Over 20 years in the technology industry.
  • More than a decade architecting and leading the development of mission-critical systems for data-center-scale clients.
  • Development of web applications, operations automation and integrated systems.
  • Experience in regulated industries such as automotive and medical.
How we work

Reference frameworks

01

NIST AI Risk Management Framework

We use its structure to identify, measure and govern the risk of every implementation. It is the framework we work with, not a certification we hold.

02

ISO/IEC 42001

Its governance structure organizes our deliverables: owners, controls and evidence for every decision made about an AI system.

03

Technology neutrality

We hold no partnerships with AI vendors. None of our recommendations has a commission behind it, which is why we can tell you the answer is not to buy software.

Mesura, focus and sustainability aren't just words in our brand

How we work Mesura, Enfoque, Sustentabilidad

Mesura, focus and sustainability aren't just words in our brand, they're how we evaluate every project. Before recommending a solution, we understand your business, measure the expected return, and only then decide whether AI is the right tool.

Our adoption process consolidates direct experience in enterprise-level AI governance, industry best practices and the current regulatory framework, adapted to the financial reality of the Mexican SME.

Ready to take the next step with AI?

Tell us your priority and we will propose the most efficient path for your organization.